We do very little advertising.  Mostly when you see us it is editorial coverage.  Occasionally you will see an ad that is done in cooperation with a retailer.  And every now and then, we will take out an ad on our own. Of course with print media, the difficulty is that you cannot track the efficacy of an ad.  The only […]

I had my blog post all planned out today.  It was going to be a defense of the JWLRY MACHINE, our collaboration with Boucheron.  When we were ripped to pieces on the watch websites and forums for creating a piece of jewelry and accused of jumping the shark, I was going to plead our case. I would explain how the […]

This TickTocking Tuesday I’m going to talk about a movie.  I think it still fits as the movie is about Facebook – I make the rules around here anyway! In all seriousness, I saw The Social Network over the weekend.  It is an excellent movie, very well done.  I promise I’m not going to turn this blog into an amateur movie review […]

Tomorrow we will launch the JWLRYMACHINE, our fourth and final launch of the year.  You may have seen the teaser. This year has been incredible for us.  As I said, four new product launches, all very limited, very successful pieces.  I thought we’d take a quick look back and look at what each piece says about MB&F in addition to […]